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brand identity Archives - Firebrand Communications - Public Relations and Marketing Agency for Tech Startups

[](https://www.firebrand.marketing/deep-dives/from-logo-to-legacy-building-a-startup-brand-identity-that-lasts/)

From Logo to Legacy: Building a Startup Brand Identity That Lasts

by Meghan Jordan | Jan 2, 2025 | Design, Marketing

DEEP DIVES From Logo to Legacy: Building a Startup Brand Identity That Lasts When you think about branding, what comes to mind? A sleek logo? A memorable color palette? Those are just the tip of the iceberg. As Kate Harris, Co-Founder and Creative Director of Siren,...

Original source: https://www.firebrand.marketing/deep-dive-tag/brand-identity

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