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AI’s Role in Content Creation with Keith O’Brien - FiredUp! Podcast

In this episode of the FiredUp! podcast, Keith O’Brien shares his feelings and observations about using AI for writing and content creation and actionable steps you can take right now to experiment with AI in an ethical way.

_Keith O’Brien is the Founder and Lead Consultant at Total Emphasis, a digital strategy and consulting organization providing primarily B2B content strategy, training, ghostwriting, and social media expertise to startups and established organizations in the finance, enterprise technology, IT, HR, and business consulting space. He also runs several newsletters: 141miles.com, a publication about the Jersey Shore, and The Diffraction, a music publication._

Keith, Morgan, and Nicole discuss:

  • AI’s lack of quality and nuance when creating content.
  • The pros and cons of utilizing AI for research.
  • the role of human creativity in content creation and the unique value that human writers bring to the process.

    • Think about your own content creation process. Where can you use AI to boost productivity without sacrificing quality or your own expertise? Share this episode with a colleague and subscribe to FiredUp! for more insights into the world of marketing and technology.

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    Original source: https://www.firebrand.marketing/podcast/ai-role-in-content-creation-keith-obrien

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