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Is PR Really Dead? - FiredUp! Podcast

In this episode of the FiredUp! podcast, the Firebrand team shares their expert insight into the ongoing debate about whether PR and content marketing are truly dying or simply transforming and sharing advice your startup can implement to keep up with the changing times.

Morgan, Ian, and Nicole discuss:

  • The fragmentation of media makes it harder for PR professionals to reach journalists and gain coverage, but that doesn’t mean we give up.
  • Despite how they may feel about PR, startups must continue to invest in brand awareness and credibility.
  • The rise of AI has led to an influx of low-quality content, making it essential to create unique and valuable content that cannot be summarized.
  • It is more important than ever for PR and content marketing to work together to take a holistic approach to marketing.

    • Marketing isn’t dying—it’s evolving. Embrace change, invest in creativity, and focus on creating meaningful experiences that connect with your audience. The most successful brands will be those that adapt, innovate, and tell compelling stories across multiple platforms.

    © 2025 Firebrand Communications LLC

    Original source: https://www.firebrand.marketing/podcast/is-pr-really-dead

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