← Back to Index

← Back to Index

SolutionsAnnounce FundingBuild Brand AwarenessGenerate More LeadsReduce Cost per LeadLaunch a New ProductBe Found OnlineServicesPublic RelationsGrowth MarketingPPCGEOSEOABMContent MarketingEmail MarketingSales EnablementThought Leadership ContentBrand Awareness ContentMultiplier MarketingAuditsContent MarketingPaid MediaSEOMartech ConfigurationClientsClientsCase StudiesClient TestimonialsResourcesResource CenterBlogPodcastDeep DivesStoreNewsletterAboutAbout UsWhy FirebrandTeamJoinValuesOur PledgeContact

Benchmark Your Content Marketing Strategy - Firebrand

This website stores cookies on your computer. These cookies are used to collect information about how you interact with our website and allow us to remember you. We use this information in order to improve and customize your browsing experience and for analytics and metrics about our visitors both on this website and other media. To find out more about the cookies we use, see our Privacy Policy.

If you decline, your information won’t be tracked when you visit this website. A single cookie will be used in your browser to remember your preference not to be tracked.

Accept;) Decline;)

\\\\

FREE INTERACTIVE TOOL

The Firebrand B2B Content Maturity Assessment: Your Evaluation & Action Plan

Benchmark Your Content Strategy in Minutes

Tech brands are producing more content than ever. Without a formal content strategy, you risk burning time instead of building pipeline. But how good is your content strategy?

Whether you’re just laying the groundwork or have a full-funnel program, our B2B Content Maturity Assessment helps you pinpoint where your content strategy is today — and the steps to take it to the next level.

After answering a few quick questions, you’ll receive:

  • \\- A custom content maturity score weighed across six categories
  • \\- A personalized action plan with tailored advice to uplevel your content strategy

    Ready to see how your content strategy stacks up? Take the free assessment today.

    Start the Assessment

    What you’ll get with our interactive tool

    This isn’t just a vanity score — it’s a strategic asset for B2B tech marketers who need to scale fast and smart.

    You’ll get a clear, data-backed snapshot of your content maturity across six core dimensions — including strategy, resourcing, distribution, and data analysis. Whether you’re just getting started or optimizing a full-funnel program, you’ll uncover where you’re strong and where to focus next.

    Each results tier includes high-impact recommendations from Firebrand’s senior content strategists — the same experts who turn content into pipeline for brands like Yubico, Planful, and NTT.

    Best of all? You’ll walk away with actionable guidance and resources to start leveling up right away.

    About the Author

    Nicole Pytel

    Nicole Pytel is Vice President of Content Marketing at Firebrand Communications, leads Firebrand’s Content Marketing team, and is one of the hosts of Firebrand’s podcast FiredUp!

    After starting her career as a TV journalist, Nicole has spent the past 15 years driving growth for B2B companies of all sizes, from scrappy startups to the Fortune 25. With deep expertise across brand positioning, go-to-market strategy, content development, and demand generation, Nicole helps tech brands turn breakthrough ideas into compelling, scalable content marketing programs. Connect with Nicole here.

    © 2025 Firebrand Communications LLC

    Original source: https://www.firebrand.marketing/resources/benchmark-your-content-marketing-strategy

    This is an LLM-optimized cache with preserved navigation context and semantic structure.