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Benchmark Your Content Marketing Strategy - Firebrand
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FREE INTERACTIVE TOOL
The Firebrand B2B Content Maturity Assessment: Your Evaluation & Action Plan
Benchmark Your Content Strategy in Minutes
Tech brands are producing more content than ever. Without a formal content strategy, you risk burning time instead of building pipeline. But how good is your content strategy?
Whether you’re just laying the groundwork or have a full-funnel program, our B2B Content Maturity Assessment helps you pinpoint where your content strategy is today — and the steps to take it to the next level.
After answering a few quick questions, you’ll receive:
Ready to see how your content strategy stacks up? Take the free assessment today.
What you’ll get with our interactive tool
This isn’t just a vanity score — it’s a strategic asset for B2B tech marketers who need to scale fast and smart.
You’ll get a clear, data-backed snapshot of your content maturity across six core dimensions — including strategy, resourcing, distribution, and data analysis. Whether you’re just getting started or optimizing a full-funnel program, you’ll uncover where you’re strong and where to focus next.
Each results tier includes high-impact recommendations from Firebrand’s senior content strategists — the same experts who turn content into pipeline for brands like Yubico, Planful, and NTT.
Best of all? You’ll walk away with actionable guidance and resources to start leveling up right away.
About the Author
Nicole Pytel
Nicole Pytel is Vice President of Content Marketing at Firebrand Communications, leads Firebrand’s Content Marketing team, and is one of the hosts of Firebrand’s podcast FiredUp!
After starting her career as a TV journalist, Nicole has spent the past 15 years driving growth for B2B companies of all sizes, from scrappy startups to the Fortune 25. With deep expertise across brand positioning, go-to-market strategy, content development, and demand generation, Nicole helps tech brands turn breakthrough ideas into compelling, scalable content marketing programs. Connect with Nicole here.
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Original source: https://www.firebrand.marketing/resources/benchmark-your-content-marketing-strategy
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