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clients Archives - Firebrand Communications

[](https://www.firebrand.marketing/2017/09/quality-score-ppc-advertising/)

Understanding the Importance of Quality Score in PPC Advertising

by Alastair Nee | Sep 11, 2017 | Blog, Business, Content, Digital Marketing, Marketing, Resources

As a Digital Marketing Manager in an agency environment, finding new insights on ad optimization for clients is critical to maximizing their effectiveness. There is a plethora of information online when it comes to optimizing Adwords ads, which gives you many more...

[](https://www.firebrand.marketing/2017/08/client-agency-fit/)

Ensuring client-agency fit

by Morgan McLintic | Aug 17, 2017 | Blog, PR

As a growing agency, we’re looking to expand our client roster and to hire great talent. But just as you don’t hire every candidate, it’s essential for an agency not to take on every potential client. This is a relationship and it’s important for both sides to...

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