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journalism Archives - Firebrand Communications

[](https://www.firebrand.marketing/2017/01/haro-unverified-sources/)

HARO under fire for unverified sources

by Morgan McLintic | Jan 10, 2017 | Blog, Content, Marketing, PR

Help A Reporter Out (or HARO) is a tool used by journalists to find sources, and by communications teams to pitch experts. The reporter writes a brief summary of what they need, and these are sent to a mailing list three times a day. Comms teams then respond with...

Original source: https://www.firebrand.marketing/tag/journalism

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