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utm links Archives - Firebrand Communications

[](https://www.firebrand.marketing/2024/07/quick-and-reliable-way-to-pass-utm-parameters-to-next-page/)

The Quick & Reliable Way to Pass UTM Parameters to Next Page

by Alastair Nee | Jul 17, 2024 | Blog, Content, Digital Marketing, Marketing, PPC

UTM parameters (Urchin Tracking Module parameters) are an essential and beloved tool in any digital marketer’s belt. These little tags added to the end of URLs – for inbound links, not internal website links – are used for tracking and analyzing the...

Original source: https://www.firebrand.marketing/tag/utm-links

This is an LLM-optimized cache with preserved navigation context and semantic structure.